“We couldn't say it on TV if it wasn't true.”

The advertisement is a mind/eye catcher. It has been a long time since I have felt or witnessed this kind of ad. What it says is powerful and seems to make the product they are presenting even more credible. But then after you hear it – you stop and say to yourself… “Now just a minute… what are you talking about?!?”

The statement is… “We couldn't say it on TV if it wasn't true.”

The first ad I saw is a for a weight loss product that is being touted as the best. A person that looks like a doctor in a white lab coat comes on just as the announcer is making the “truth” statement. Looks credible…yes…sounds great.

The when I check out who and what is being advertised I found the following…about Akavar (weight loss drug)

Akavar 20/50
A possible class-action lawsuit is being investigated for this drug and is under investigation by the media and the Federal Trade Commission (FTC) for unsubstantiated medical claims. Also the high amount of caffeine in Akavar 20/50 can cause sever nausea. According to customer feedback, this is considered to be one of the biggest scams ever. (Weight Loss Research.net Reference URL below)

Then with a further Internet Google Search I did, I found an actual site that someone has placed that says it all… “wecouldntsayitontvifitwasnttrue.com” The site does not say a thing. The person that did this knew that a million people or so might drop by to see if it was true. And like me… they did a search for an answer to the claim. All that moves on this site is the blinking ‘period’ at the end of the line. Brilliant absolutely brilliant! But something else happened when I went there….

FYI On this side…
When you visit a Web Site your computer leaves a trail behind. One of the things that happens is the Web Host or Web Site owner can see if you were there and when, etc. You leave a “Unique I.P. address” behind. The “Unique I.P. address” is the EXACT NAME of your computer which is connected to an EXACT ADDRESS (your house/home). If you would like to check that out…scroll down to the very bottom of this Blog…click on the ‘Sitemeter’ button…which will take you to another page…then click on the “World Map” button to the left side of the stats shown….see the little red button…that is you… see the little green buttons…they are about the last ten people that visited this Blog…see the line below the map… where 10…up to 100 is shown…click on 100… and the map will change showing the last 100 visitors to the Blog… now put your mouse over one of the white dots anywhere in the world… hold still…now it tells you where the person was when they clicked in to read the Blog…click the same white, or green, or red dot again…another screen opens… and tells you the “Unique I.P. address” of the computer(less the last three possible numbers), plus the kind of operating system the computer is using, the size of the screen resolution, and a whole lot more about the visitor that is amazing. Using the ‘sitemeter’ program is free and it is entertaining to say the least.

Now back to “We couldn't say it on TV if it wasn't true.”
But then the statement is not only used in this weight loss ad – but also a floor cleaning product and then in a new commercial about a program to buy real-estate that is up for sale because of back taxes not being paid… where they claim that you can buy a $350,000 house for a mere $1,125… then stated “We couldn't say it on TV if it wasn't true.”

It may be the biggest “tongue in cheek” statement ever. I am expecting a host of producers to insert this claim in with whatever they offer.

Now put this thought over to the ads for a ‘lawyer’, a ‘politician’, or a ‘lawyer politician’….? Oh boy. Or how about a CAR SALESMAN? Would you believe it then? More or less? How about a rich and greasy hamburger that makes the statement, “Mmmm so good for you…! The kids will love it!”

Think of any other product or idea or person or whatever that this statement might be suspect… and a grin will come to your face.

Some people that see TV Evangelists making their statements and promises feel the same about them as well. I have to agree with them on that point as well. I don’t trust ‘some’ of the TV Evangelists – and I am a minister!

But if it is said on TV…it has to be true…it absolutely has to be TRUE!

Let me ask you this… "Where in God’s name is the credibility that once existed?"

You know… when some one said you can trust me…and meant it?
You know…when some one said “I love you” and you knew they meant it?
You know…when some one said “You can trust me for the rest of your life”…. “Until death do us part…” ?????

The statement, “We couldn't say it on TV if it wasn't true.” -points brilliantly to a blatant fact in our society – all credibility has been changed to a new norm.

Telling a little or a big fib is simply okay. A lie is normal and even acceptable. Cheating is fun.

My one visit to a Casino let me see the hundreds of security people that were present to make sure that no one was cheating at the games they were playing… so the Casino could better cheat the people out of their own money…but then most of the Casinos are run by the government that is taking a huge amount of our tax money and doing little with it… and that is done by ‘politicians’ that we are suppose to trust… that make claims that are not right or down right lies…but then they are mostly lawyers that make statements on TV… and “We couldn't say it on TV if it wasn't true.”

Let me make another wild and almost weird, off the wall statement…

Truth starts between two people. When each of them know that what the other said is true – truth starts. Then truth is maintained when these two find two more that they can be truthful with and trust what the others say.

Watching and Listening….

~ Pastor Murray Lincoln ~

http://www.weightlossresearch.net/akavar.php
http://wecouldntsayitontvifitwasnttrue.com/